1. Who We Are

This Privacy Policy applies to the online store OYÉ, operated by OYÉ, headquartered in Montreal, Quebec, Canada.

For any questions regarding the protection of your data, you may contact our Privacy Officer (Data Protection Officer – DPO):


2. What Data We Collect

When you use our website (https://www.oye.com) and services, we collect the following types of data:

Personal Information:

  • First name, last name
  • Mailing address (shipping and billing)
  • Email address
  • Phone number
  • Information related to orders and purchases
  • Browsing history and interactions with our website

Payment Information:

  • Managed securely via Stripe, PayPal, or WooCommerce Payments.
  • We do not store your credit card information.

Browsing Information:

  • IP address
  • Device type
  • Browser type
  • Pages visited, time spent, clicks
  • Cookies and tracking data (such as Meta/Facebook Pixel, Google Analytics)

Child Creations Data:

  • Drawings, photos, videos, or testimonials voluntarily submitted by parents, with an explicit parental consent form.

3. Why We Collect Your Data

We collect and process your data for the following purposes:

  • To manage your orders: processing, billing, and shipping
  • To provide after-sales services: returns, exchanges, refunds
  • To send you newsletters, promotions, and updates (only if you have consented)
  • To improve your user experience and optimize our website
  • To comply with legal obligations: tax, accounting, and fraud prevention
  • To publish child creations (drawings, photos, videos) with the explicit consent of the parent or legal guardian

4. Who We Share Your Data With

We share your data only with trusted partners when necessary:

  • Website hosting and e-commerce management: WordPress, WooCommerce
  • Secure payment processing: Stripe, PayPal, WooCommerce Payments
  • Delivery services: Canada Post, FedEx, UPS, Purolator, or other couriers
  • Marketing and analytics tools: Meta (Facebook, Instagram), Google Analytics, Mailchimp, or equivalent
  • Technical subcontractors: maintenance, hosting, backup, email services

Some data may be transferred outside of Canada, including to the United States or Europe. In such cases, we ensure that adequate protection measures are in place in accordance with applicable laws (Law 25, PIPEDA, GDPR).


5. Parental Consent for Child Creations

As part of certain initiatives, OYÉ allows parents to share their children’s artistic creations (drawings, photos, videos, testimonials).

A Parental Consent Form is required, specifying:

  • The identity of the parent or legal guardian (name, email)
  • Information about the child (first name or pseudonym, age if necessary)
  • The type of content shared (drawing, photo, video, testimonial)
  • The intended use: publication on our website, social media, newsletters, or any other communication material

Parents may request the removal or deletion of the content related to their child at any time by emailing privacy@oye.com.


6. How Long We Keep Your Data

  • Order-related data: 7 years (required for tax and accounting purposes)
  • Account data: As long as the account is active or until you request deletion
  • Marketing data: Until you unsubscribe or 5 years after your last interaction
  • Child creation data: Until consent is withdrawn or for the duration specified during submission

7. Your Data Rights

In accordance with applicable laws (Law 25, PIPEDA, GDPR), you have the following rights regarding your personal data:

  • Right to access your personal data
  • Right to correct inaccurate or incomplete data
  • Right to request the deletion of your data where legally permissible
  • Right to withdraw consent at any time, particularly for marketing communications or the use of your child’s creations
  • Right to restrict processing in certain situations
  • Right to object to certain processing, including marketing and profiling
  • Right to data portability when applicable

To exercise these rights, contact us at privacy@oye.com.


8. Data Security

We implement appropriate physical, technical, and administrative security measures to protect your personal data from unauthorized access, use, loss, disclosure, or alteration.


9. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to:

  • Ensure the proper functioning of the website
  • Analyze traffic and site performance
  • Provide personalized content and targeted advertising

You can manage your cookie preferences directly in your browser settings.


10. Protection of Minors’ Data

Our products and services are intended for adults. We do not knowingly collect personal data from children under the age of 14 without explicit parental consent, particularly when sharing drawings or creative content.


11. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with the updated date.

Last updated: July 1, 2025


12. Contact Us

For any questions or requests related to your personal data, please contact us at:

OYÉ
Email: privacy@oye.com